On Show:
UI/UX · Visual
UI/UX · Visual
On Show helps audiences explore art exhibitions through a clean discovery feed and an AR companion mode. It bridges digital browsing and on-site experience, making exhibition visits easier, smarter, and more immersive.
People discover art through fragmented channels — websites, posts, DMs — and lose track of smaller independent shows. Once they arrive at a gallery, they often have no orientation or context. Discovery and experience feel like two separate worlds.
I first focused on making discovery easier: better feed, smarter map. But testing showed that users didn’t drop off because of search effort — they left because the journey stopped once they entered the gallery.
I first focused on making discovery easier: better feed, smarter map. But testing showed that users didn’t drop off because of search effort — they left because the journey stopped once they entered the gallery.
What I tried
A. A dynamic feed with rich filtering
B. A map that clusters shows by distance
C. An AR guide mode inside exhibitions
A and B improved discovery, but users still treated them like scrolling apps.
C created continuity — the same app they used to find a show now became part of the visit.
A. A dynamic feed with rich filtering
B. A map that clusters shows by distance
C. An AR guide mode inside exhibitions
A and B improved discovery, but users still treated them like scrolling apps.
C created continuity — the same app they used to find a show now became part of the visit.
AR mode reused a familiar pattern — “tap to reveal, scan to go deeper.” It guided visitors quietly without competing with the physical space. The interface stayed minimal, and each scan rewarded curiosity with lightweight information layers.
The visual identity borrows the calm of editorial layouts with motion that feels alive. Subtle gradients, gentle transitions, and image-first cards bring a catalog-like clarity while hinting at digital depth.
In prototype testing, users found exhibitions faster and spent longer exploring AR content on-site. The most valuable insight was that discovery and experience should share one emotional thread — curiosity doesn’t end when arrival begins.
Next Steps
• Partner with local galleries for live data feeds
• Add ticketing and calendar sync
• Explore multi-user AR routes for shared tours
• Partner with local galleries for live data feeds
• Add ticketing and calendar sync
• Explore multi-user AR routes for shared tours